Read the screenplay: FANNIEGATE — $7 trillion. 17 years. The biggest fraud in American capital markets.

Bill Bradford's Career

9 roles across 15+ years. Classroom teacher. School administrator. State government official. EdTech leader. Educational publisher. Every seat in the building.

The Unfair Advantage

Most education sales consultants come from one background. Bill comes from five. He's been the teacher choosing materials. The administrator approving purchases. The state official overseeing federal grants. The EdTech program manager ensuring implementation. And now the publisher's consultant helping districts find the right fit. No one else in the room has that range.

Language Arts Teacher

4 years

South Bend Community School Corporation

Aug 2010 - Aug 2014South Bend, Indiana

This is where it started. Four years teaching Language Arts in South Bend. Not an easy district. Not an easy job. Bill built his classroom management skills, learned what materials actually work with real students, and developed the deep understanding of curriculum that would define his career. You can't fake classroom experience — and Bill has four years of it.

Classroom ManagementCurriculum DesignStudent AssessmentParent Communication

Athletic Coordinator / Language Arts Teacher

1 year

South Bend Community School Corporation

Aug 2014 - Aug 2015South Bend-Mishawaka Region

A hybrid role that added athletic program coordination to his teaching responsibilities. Managing schedules, budgets, student athletes, and still teaching full-time. The kind of dual role that shows a school trusts you with more.

Athletic AdministrationBudget ManagementEvent CoordinationMulti-Role Leadership

Assistant Principal

11 months

South Bend Community School Corporation

Aug 2015 - Jun 2016South Bend, Indiana

The administration chapter. Staff development, student discipline, school operations. As Assistant Principal, Bill saw education from the leadership side — understanding budgets, staffing decisions, and the purchasing process that determines which materials end up in classrooms. This perspective would prove invaluable in education sales.

Staff DevelopmentStudent DisciplineSchool OperationsEducational Leadership

Instructional Team Leader

11 months

South Bend Community School Corporation

Aug 2016 - Jun 2017South Bend, Indiana

Leading instruction across the building. Coordinating curriculum implementation, mentoring teachers, and ensuring academic standards are met. The bridge between classroom teaching and district-level strategy.

Instructional CoachingCurriculum ImplementationTeacher MentoringAcademic Standards

Federal Grants Specialist

~2 years

Indiana Department of Education

Jun 2017 - Apr 2019Indianapolis, Indiana

State government. Bill monitored federal education programs across Indiana, provided professional development to educators statewide, and reviewed and approved federal education grants. This is the 30,000-foot view — understanding how federal dollars flow into schools and what compliance looks like. When a district tells Bill about their Title I budget constraints, he knows exactly what they mean.

Federal Grant AdministrationProgram MonitoringProfessional DevelopmentCompliance ReviewStatewide Education Policy

Education Consultant

1 year 2 months

Edmentum

Feb 2021 - Mar 2022Remote / Indiana

The jump into EdTech. Edmentum is one of the largest digital learning companies in K-12 education. Bill started as an Education Consultant, helping districts implement and optimize Edmentum's digital curriculum products. Won President's Club in May 2021 — in his first year — an award given only to top performers company-wide.

EdTech SalesDigital CurriculumDistrict ImplementationSalesforce Platform

Customer Success Manager

4 months

Edmentum

Mar 2022 - Jun 2022Remote / Indiana

Promoted from Education Consultant to Customer Success Manager. Responsible for ensuring existing clients were getting value from their Edmentum investment — renewal management, usage optimization, and relationship building. The CSM role is where you learn that the sale doesn't end at the contract.

Customer SuccessRetention StrategyAccount ManagementSalesforce Platform

Program Manager

2 years 9 months

Edmentum

Jun 2022 - Feb 2025Remote / Indiana

The biggest role at Edmentum. As Program Manager, Bill oversaw the implementation and ongoing success of Edmentum programs across multiple districts. Quality management, program delivery, and strategic account planning. Nearly three years building and managing the kind of multi-district relationships that define enterprise education sales.

Program ManagementQuality ManagementStrategic PlanningMulti-District Account ManagementSalesforce Platform

Sales Consultant

Current

Teacher Created Materials

Feb 2025 - PresentIndianapolis, Indiana

The current chapter. Teacher Created Materials is a leading publisher of research-based educational materials for K-12. Bill brings everything — classroom experience, administrative perspective, state-level policy knowledge, and nearly 6 years of EdTech sales — to help schools find exactly the right curriculum materials. Building trust, delivering value. This is where 15 years of education experience meets world-class curriculum content.

Consultative SalesCurriculum ConsultationRelationship BuildingK-12 EducationSales Prospecting

What 15 Years Adds Up To

7+

Years in Schools

Teacher, Athletic Coord., Asst. Principal, Team Leader

2

Years at State Level

Federal Grants Specialist, Indiana DOE

6+

Years in EdTech & Publishing

Edmentum + Teacher Created Materials

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