Why They Rank
Seven Grand Slam titles. EleVen by Venus activewear brand. V Starr Interiors design firm. Miami Dolphins minority owner. Led the fight for equal prize money in tennis.
The Fortune
Venus Williams is a seven-time Grand Slam champion, a four-time Olympic gold medalist, and one of the most successful female athletes in both sports and business. Her career prize money exceeds $42 million, and her endorsement portfolio has included Nike (replaced by Reebok, then EleVen by Venus), Wilson, Tide, and multiple fashion and lifestyle brands. But it is her business ventures that set her apart from most athlete-entrepreneurs.
EleVen by Venus, her activewear brand, designs and sells performance clothing and accessories through major retailers and direct-to-consumer. V Starr Interiors, her interior design firm, has completed projects for residential and commercial clients and positions Williams as a legitimate design professional, not a celebrity hobbyist. She also holds a minority ownership stake in the Miami Dolphins, making her and sister Serena among the few female athlete-owners of an NFL franchise.
Williams was a pioneer in the fight for equal prize money in tennis, successfully campaigning for Wimbledon and the French Open to match men's and women's purses. That activism directly increased the career earnings of every female tennis player who came after her. Her net worth of $95 million reflects a career built on athletic excellence, business diversification, and a willingness to use her platform for structural change in the sport she dominated.
Wealth Source
Prize money, endorsements, fashion brand, interior design, equity stakes
Top Endorsements
Fun Facts
Venus's EleVen by Venus activewear line was named after the number 11, which she considers her lucky number.
She holds a degree in fashion design from the Art Institute of Fort Lauderdale, which she earned while actively competing on the WTA Tour.
Venus and Serena are minority owners of the Miami Dolphins, having joined the ownership group alongside Stephen Ross.
Frequently Asked Questions
Who is the richest athlete of all time?
Michael Jordan is the richest athlete of all time with an estimated net worth of $3.5 billion. His wealth comes primarily from the Jordan Brand, the sale of the Charlotte Hornets, and decades of endorsement deals. His NBA playing salary was just $94 million -- a fraction of his total fortune.
How do athletes build wealth beyond their playing salary?
The wealthiest athletes build wealth through endorsement deals, equity stakes in companies, brand ownership, franchise ownership, venture capital, and real estate. The key insight is taking equity over flat endorsement fees whenever possible -- turning short-term fame into long-term compounding assets.
Which athletes are billionaires?
As of 2026, four athletes have confirmed billionaire status: Michael Jordan ($3.5B), Tiger Woods ($1.3B), LeBron James ($1.2B), and Magic Johnson ($1.2B). Several others are approaching the threshold, including Arnold Palmer's estate ($875M), Lionel Messi ($650M), and Michael Schumacher ($600M).
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