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The Calculator That Ruins Impulse Purchases

YOUR MONEY
VS TIME

Enter your hourly wage. See how long you actually work for everyday purchases. That $7 latte? That's 23 minutes of your life. That new iPhone? Two weeks. You'll never look at a price tag the same way again.

$/ hour
$25.00
Pre-tax / hr
$18.75
After-tax / hr
~25%
Est. tax rate

Coffee (latte)

$7

22 minutes

About a lunch break

🍔

Fast food meal

$12

38 minutes

About a lunch break

🥗

Lunch out

$18

58 minutes

About a lunch break

🚗

Uber ride

$25

1h 20m

A meeting or two

Tank of gas

$55

2h 56m

Most of a workday

🛒

Groceries (weekly)

$150

1 full workday

8 hours of your life

📺

Netflix (monthly)

$16

51 minutes

About a lunch break

🎧

AirPods

$180

1.2 workdays

10 work hours

🎮

PlayStation 5

$500

3.3 workdays

27 work hours

📱

iPhone

$1,200

1.6 weeks

64 work hours

💻

MacBook Pro

$2,500

3.3 weeks

133 work hours

📺

75" TV

$1,800

2.4 weeks

96 work hours

💪

Gym membership (annual)

$600

4.0 workdays

32 work hours

🎵

Concert tickets (2)

$250

1.7 workdays

13 work hours

✈️

Weekend getaway

$800

1 work week

40 hours of your life

🍷

Nice dinner for two

$150

1 full workday

8 hours of your life

👟

Designer sneakers

$300

2.0 workdays

16 work hours

🏖️

Annual vacation

$4,000

1.2 months

5 work weeks

🚙

Used car

$15,000

4.6 months

20 work weeks

🚘

New car

$35,000

10.8 months

47 work weeks

💒

Wedding

$30,000

9.2 months

40 work weeks

🏠

Down payment (house)

$60,000

1.5 years

80 work weeks

🎓

Student loans (avg)

$37,000

11.4 months

49 work weeks

Tesla Model 3

$42,000

1.1 years

56 work weeks

Rolex Submariner

$10,000

3.1 months

13 work weeks

🛫

First class to Tokyo

$15,000

4.6 months

20 work weeks

👜

Birkin bag

$40,000

1.0 years

53 work weeks

🪁

Kitesurfing gear (full)

$3,500

1.1 months

5 work weeks

Shocked? Share this with someone who needs a reality check.

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I built this calculator and immediately regretted looking at my Amazon order history. That $47 kitchen gadget I used once? That was almost 3 hours of my life. On the bright side, the kitesurfing gear was worth every minute. Priorities.

G
Glen Bradford

Time spent building this page: ~4 hours. Time spent checking FNMAS: incalculable.

Frequently Asked Questions

How does the money vs time calculator work?

Enter your hourly wage (or annual salary, which we convert). Then see how long common purchases take to earn in work hours. A $7 coffee at $20/hour = 21 minutes of your life. We also factor in estimated taxes to show your real after-tax time cost.

Should I stop buying coffee to get rich?

No. The 'latte factor' is the most overblown personal finance advice of all time. The real wealth killers are the big three: housing, transportation, and lifestyle inflation. That said, seeing the time cost of purchases does change how you think about spending. Use it for big decisions, not to guilt yourself about coffee.

Why think about money in terms of time?

Because time is your only truly non-renewable resource. You can always earn more money, but you cannot earn more time. When you see that a $50,000 car costs 6 months of your working life, it reframes the decision from 'can I afford the payment' to 'is this worth half a year of my life?'

What is the average hourly wage in the United States?

As of recent Bureau of Labor Statistics data, the median hourly wage in the US is approximately $23-24/hour (around $48,000-$50,000 annually). However, this varies dramatically by profession, location, and experience level. The calculator lets you use your exact wage for personalized results.

Does the calculator account for taxes?

Yes. We apply an estimated effective tax rate based on your income bracket to show the real after-tax time cost. This means the actual hours you need to work are higher than the pre-tax calculation because you don't take home your full hourly rate.

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