Douglas “Doug” Baumwall
Business Broker • Advisor • Google Cloud Partner
41 years of closing deals in Miami. From helicopters to SaaS, from $70K handshakes to $17M transactions. He organizes, updates, automates, finances, grows, and sells businesses — quietly, and for the right price.
(305) 235-4444 — easyGCloud.com
Why I'm Writing This Page
Because the best people deserve a spotlight
I first connected with Doug through the deal-making networks in Miami — the kind of circles where private equity meets venture capital meets “I've been doing this since before email existed.” You meet a lot of people in those rooms. Most of them talk. Doug executes.
What struck me immediately: Doug isn't just a business broker. He's a business builder who happens to also broker deals. He learned to fly helicopters and built an aviation company. He migrated a government-backed mentorship organization from literal pencil and paper to cloud infrastructure — and tripled their output. He's been licensed to sell businesses since 1989, holds a real estate broker's license, and is a Google Cloud Certified Professional. That combination doesn't exist.
If you're a business owner in Miami — or anywhere in South Florida — and you're thinking about selling, growing, or just understanding what your business is actually worth, Doug is the call. Not because I'm getting paid to say this (I'm not), but because I've watched enough people in this space to know the difference between someone who talks about deals and someone who closes them.
Doug closes them. He's been closing them since 1985. Call him.
What Doug Does
Full-spectrum business advisory & brokerage
Business Valuation
What is your business actually worth? Not what you think, not what your neighbor sold for — what the market will pay based on financials, industry comps, and decades of deal data. Doug has valued hundreds of businesses across every industry you can think of.
Financial Statement Analysis
Before you can sell a business, you need to understand what the numbers really say. Adjusted EBITDA, seller’s discretionary earnings, quality of earnings — Doug reads financials the way a mechanic listens to an engine.
Technology Audit & Cloud Migration
Still running your business on spreadsheets and a shared drive? Through USA Corp (easyGCloud.com), Doug is a Google Cloud Certified Deployment Specialist. He migrates businesses to Google Workspace and modern cloud infrastructure.
Value Enhancement
The biggest mistake business owners make: trying to sell before optimizing. Doug helps you increase the value of your business — streamline operations, improve margins, document processes — before you ever go to market.
Business Brokerage & Sale Management
Licensed since 1989. Sole shareholder of Collins & Collins Investments since 1994. Transactions from $70,000 to over $17,000,000. Doug manages the entire sale process: preparation, marketing, buyer qualification, negotiation, due diligence, and closing.
Growth & Acquisition Financing
Need capital to grow before you sell? Or financing to acquire? Doug uses debt, equity, and decades of relationships to structure deals that work. Not just the transaction — the strategy behind it.
Why Doug
The unfair advantages of four decades in the arena
41 Years in the Arena
Doug joined Collins & Collins Investments in 1985 and bought the company in 1994. He’s been through every economic cycle, every market panic, every boom. When someone says “I’ve never seen anything like this,” Doug probably has — three times.
Five Industries Deep
Seafood. Aviation. Software. Financial services. Technology. Doug hasn’t just advised businesses in these sectors — he’s directed and managed them. He learned to fly helicopters, built flight school manuals, and exported aircraft. Then he did it all over again in tech.
Google Cloud Partner
USA Corp is a Google Cloud Partner. Doug is a Google Cloud Certified Professional Workspace Administrator. He doesn’t just tell you to modernize — he deploys the infrastructure himself. He migrated SCORE from pencil and paper to a virtual business model and tripled their service volume.
The Quiet Sale
Doug’s tagline: “Sell your business quietly, and for the right price.” Confidentiality in M&A is everything. Employees, customers, competitors — none of them should know you’re selling until the deal is done. Doug has built his entire practice around this principle.
Legal & Regulatory Depth
Appointed by the Supreme Court of Florida to the 11th Circuit Unlicensed Practice of Law Committee. Member of the Florida Bar’s UPL Committee for 11 years. Licensed Real Estate Broker (BK442411). This isn’t someone who wings it on compliance.
Education & Mentorship
Published by the Florida Association of Realtors and Florida Commercial Magazine. Teaches continuing professional education to CPAs. Served as CTO of SCORE Miami, mentoring small business owners. University of Miami grad — Regents scholarship, marketing and journalism.
The Deal Closer
A screenplay inspired by Doug's career — because some stories deserve the cinematic treatment
A Glen Bradford Production
THE DEAL CLOSER
“We don't renegotiate based on feelings. We negotiate based on numbers.”
FADE IN:
EXT. BRICKELL AVENUE, MIAMI — DAWN
SUPER: “BASED ON A TRUE STORY”
The pre-dawn glow catches the glass towers of Miami’s financial district. Below, the streets are empty except for one man walking with purpose toward a nondescript office building.
INT. COLLINS & COLLINS INVESTMENTS, BRICKELL — CONTINUOUS
The office is a museum of forty years of deal-making. Framed tombstones from completed transactions line the walls. A model helicopter sits on the mahogany desk next to a Google Cloud certification.
DOUGLAS BAUMWALL (60s, University of Miami grad, eyes that have seen a thousand balance sheets) sits behind his desk reviewing a financial statement. His phone hasn’t stopped buzzing.
MARIA
(entering)
Doug, the Hendersons are on line two. The buyer pulled their LOI overnight. Something about the adjusted EBITDA not matching the quality of earnings report.
DOUG
(without looking up)
It matches perfectly. They’re negotiating through fear. Pull the last three years of adjusted financials and the tech audit we ran. And get me the buyer’s counsel on the phone.
MARIA
It’s six in the morning, Doug.
DOUG
(smiling)
Lawyers bill by the hour, Maria. They’re always awake.
INT. COLLINS & COLLINS — MOMENTS LATER
Doug picks up the phone.
DOUG
(into phone)
Mr. Henderson. Doug Baumwall. Listen to me — I’ve been doing this since 1989. I’ve seen buyers bluff their way through due diligence more times than I’ve had Cuban coffee. And I’ve had a lot of Cuban coffee.
DOUG
(cont’d)
Your business is worth what it’s worth. The numbers don’t lie. We don’t panic, we don’t discount, and we don’t let someone who’s been looking at your company for six weeks tell us what forty years of operating history is worth.
Beat.
DOUG
(cont’d)
Good. Now go have breakfast. I’ll call you by lunch with good news.
He hangs up. Opens his laptop. On screen: a Google Workspace dashboard with every document from the deal organized in perfect digital order. He built this system himself.
NARRATOR (V.O.)
In forty-one years, Douglas Baumwall has closed deals from seventy thousand to seventeen million dollars. He learned to fly helicopters at Tamiami Airport. He built business plans for aviation companies and drafted flight school manuals. He migrated SCORE from pencil and paper to the cloud and tripled their service volume. He was appointed to the Florida Supreme Court’s Unlicensed Practice of Law Committee. He’s been a Google Cloud Partner, a CPA affiliate, and a licensed business broker since most brokers were still using fax machines. He doesn’t just sell businesses. He builds them up, modernizes them, and then sells them — quietly, and for the right price.
EXT. MIAMI WATERFRONT — LATER THAT DAY
Doug drives along the causeway. The Miami skyline shimmers behind him. Phone rings.
DOUG
(into phone)
Douglas Baumwall... Yes. That’s correct — the adjusted seller’s discretionary earnings support the asking price... No, we don’t renegotiate based on feelings. We negotiate based on numbers.
He smiles.
DOUG
(cont’d)
See you at closing.
SMASH CUT TO:
THE DEAL CLOSER
“Doug Baumwall has been closing deals in Miami since 1985. If you're ready to organize, grow, or sell your business — call (305) 235-4444.”
FADE OUT.
Can You Value a Business?
Doug has valued hundreds of businesses. Test your instincts against 40+ years of deal-making experience.
💼
Can You Close The Deal?
Think you know what a business is worth? Doug Baumwall has valued hundreds of businesses over 40+ years. See if you can match his expertise across 5 deals.
The Lesson: Know What You're Worth
Most business owners have no idea what their business is actually worth. They either overvalue it based on emotion (“I built this from nothing”) or undervalue it because they don't understand the multiples, the adjustments, and the market dynamics that drive valuation.
Doug has been doing this for four decades. He's seen the owner who left $2 million on the table because they didn't prepare. He's seen the owner who spent two years optimizing before selling and doubled their exit. The difference isn't luck — it's preparation.
If you could significantly increase your business value, would you invest 20 minutes? Call Doug at (305) 235-4444 or visit easyGCloud.com.
Credentials & Affiliations
Frequently Asked Questions
Who is Doug Baumwall?
Douglas Baumwall is a Miami-based business advisor, broker, and C-level executive with over 40 years of experience. He’s the COO of USA Corp (easyGCloud.com) and sole shareholder of Collins & Collins Investments. He’s been licensed to sell businesses since 1989 and has managed transactions ranging from $70,000 to over $17 million.
What is Collins & Collins Investments?
Collins & Collins Investments has provided business advisory, valuation, and transaction management services in South Florida since the mid-1970s. Doug bought the company in 1994 and relocated it to Miami’s Brickell financial district in 1996. The Collins brand is known for expert business brokerage in South Florida.
What is USA Corp / easyGCloud?
USA Corp, trading as easyGCloud.com, is a managed service provider and Google Cloud Partner. They deploy Google Workspace and cloud-based collaboration tools for businesses of any size. Doug is a Google Cloud Certified Professional Workspace Administrator.
How does Glen Bradford know Doug Baumwall?
Glen and Doug are both in the Miami business community and share mutual connections in private equity, venture capital, and M&A networks including DEALFLOW NETWORK. Glen admires Doug’s rare combination of old-school deal-making experience and modern tech fluency.
How do I contact Doug Baumwall?
Call (305) 235-4444 for a conversation about your business. Doug is clear about one thing: real conversations come before LinkedIn connections. If you could significantly increase your business value, would you invest 20 minutes?
What industries does Doug work with?
Doug has direct experience in seafood, aviation, software, financial services, and technology. His brokerage and advisory work spans virtually every industry in the lower middle market. If you’re a family business or lower middle market company, Doug has likely worked with a business like yours.
What size businesses does Doug work with?
Family businesses and lower middle market companies. Transactions have ranged from $70,000 to over $17 million. The sweet spot is businesses that are too big for a handshake deal but too small for Goldman Sachs.
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